This is part of a big campaign spread all over Amman, and simply they want me to donate after I see this !!! How come I really don’t know,,

- The connection between the headline and the visual is missing its not even exist
- The graphical treatment is more like a Cold robot style where it should be more warm and human to be close to the heart
- The layout is too busy and unbalanced specially when the logical connections between the elements are missing

its not easy to come up with a good donation campaign, check out the following link to under stand what i am talking about:
http://adsoftheworld.com/media/print/misereor_war_orphans_iraq